Saturday, April 28, 2012

Milk To The End

Construction business is suffering but at least construction companies or the workers that did big constructions will have the government’s Job Bills to help to work on infrastructures, the interior designers, architects, contractors, and the suppliers who usually did high end residential projects will have no such luxuries. Reckless spending cuts start to show its negative impact on the economy, and the congress gridlock will even worsen the already depressed market, so I really do not see anyone will spend big money on high end residential interior design in the near future. Many interior designers have started to advertise more aggressively and even turn themselves into business consultants to educate others how to survive in this tough economy and get more clients. Well, I admire those interior designers and design magazines can adjust their business strategies and goals quickly in order to survive themselves, but the fundamental problem of the market is not people can’t see or find your advertisements, but no one is willing to spend that kind of money even though they have seen your ads a thousand times, so under this kind of circumstance, all of those big talks in those marketing speeches, classes, strategy conferences to me are simply business agenda for those design magazines or interior designers turned business consultants. They knew there would be no one out there looking at those ads you spent a fortune on, and they also knew the possibilities for you to get a big client in this kind of economy climate would be nearly zero, but they are still trying to educate you how important it is to market yourself even more aggressively by asking you to pay to attend their seminars or to post your ads on their magazines. For me, they are just treating you like a big mama cow and milk you till you exhaust the last bit of money you have saved.

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